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VBRAE is a direct-to-consumer brand offering a curated selection of high-quality, sustainable swimwear and resort apparel. The company operates within the fashion industry, focusing on beachwear and vacation-inspired clothing, and competes with brands such as Summersalt, Frankies Bikinis, and Lilla Robina. VBRAE typically positions itself as a mid-range option, with prices often ranging from $60 to $180, and promotional offers, including discounts and sales, may appear on their website and through affiliated coupon sites.
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