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Ellie is a direct-to-consumer brand offering a curated selection of women’s underwear and loungewear. The company operates within the intimate apparel and sleepwear industry, competing with brands such as ThirdLove, Skims, and Parade. Ellie generally positions itself as a mid-range option, often offering promotional discounts that may appear on coupon websites, typically around 20-30% off during seasonal sales or new customer offers.
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